Britain has a reputation for innovation and distinctiveness that brings something new and refreshing to our busy world. Think The Beatles, James Bond 007, the Aston Martin. All are people or products we instantly recognise – world famous names that combined make up what some call “Brand Britain”.
And in a small corner of British design, we are building our own reputation for stand-out products – this time for shaving and grooming for men: razors that sell worldwide from San Francisco to Tokyo, and of course, London as well.
An award-winning innovator that brings new thinking to product design, taking shaving out of the shadows into a place to be enjoyed and appreciated. Since inception, we have won multiple competitive brand and design accolades. We believe design is indeed as much about performance as it is appearance.